Location: Bauru | Brazil
Special Features: Timber floor, rainbow, soft shapes, pastel colours, ludic, sophistication.
This kids & teens' clothes and accessories store should suit and attract from new born's parents to 15 years old teenager clients. The challenge was to create a space to transmit the delicate and nourishing feeling desired in a baby's clothes shop combined with a more dynamic and cool image for also attracting kids and teenager clients. The layout was divided into sections, but the colours and materials were consistent through the spaces. Ludic elements such as the curved rainbow element on the ceiling and the counter with mirrored spots bring movement and excitement to the rooms. Round corners soften the volumes were the products are displayed, and indirect lighting features clothes, accessories, and images through the store.